· The secret Wayne learned from his dying mother;
· How prominent figures like Floyd "Money" Mayweather, "Broadway Joe" Namath, and Wayne used the magic of branding to turn themselves into highly marketable commodities;
· Why Wayne threw his grandpa from a plane;
· Three bonus Principles of Relentless, along with a bonus chapter on Relentless Wealth Protection and Appreciation; and
· Wayne's twelve secret "Positive Addictions" that give him the nonstop energy to put the seven Principles of Relentless into action all day, every day - with an enthusiasm unknown to mankind.